Swift Talk has proved an incredible success for Swift Group, the UK’s leading manufacturer of caravans, motorhomes and holiday homes, with the site welcoming its 10,000th member this week. Swift Group was the first in the industry to launch a social networking website – Swift Talk – and now, three years on, continues to be the only manufacturer to offer a social networking site of this kind.
In recognition of Swift Talk’s success the 10,000th member to register, Mr Ralph Robertson from Sale, Cheshire, has received a £200 Capital Bond Voucher.
For those that aren’t familiar with Swift Talk, the website is full of features where members are able to liaise with the Swift team via the forums and also interact with each other through publishing their own content, uploading and sharing photos and videos, posting blogs for other members to follow and creating their own groups. The site acts as a central hub of information for those looking for advice and tips on products as well as a place where members can share their experiences and meet new friends.
Nick Page, Commercial Director commented, ‘We recognised Swift Talk was a risk when the website was launched as we knew we would be exposing the company by inviting negative as well as positive feedback. However, I’m delighted to say it has worked extremely well for Swift Group. Since its launch in 2010 Swift Talk has become an integral part of the business, putting us in direct contact with our customers and it has impacted significantly on how we work in terms of listening to our customers and developing our products and services to meet their needs.’
‘Swift Talk’s success is thanks to the dedication and efforts of the Swift team that continuously monitor the website and the valued contributions of our many Swift Talk members.’